July Boy Group Member Brand Reputation Rankings Announced 2023

Jul 16, 2023

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 703 boy group members, using big data collected from June 15 to July 15.

BTS’s Jungkook rose to the top of the list this month with a brand reputation index of 4,637,262. High-ranking phrases in his keyword analysis included “solo,” “Seven,” and “Twitter,” while his highest-ranking related terms included “release,” “reveal,” and “bold.” Jungkook’s positivity-negativity analysis also revealed a score of 90.82 percent positive reactions.

Wanna One’s Kang Daniel came in at a close second with a brand reputation index of 4,472,880, marking a 12.68 percent rise in his score since June.

BTS’s Jimin took third place with a brand reputation index of 4,214,731, followed by his bandmate V with a score of 2,506,455.

Finally, BIGBANG’s G-Dragon held onto his spot at fifth place with a brand reputation index of 2,227,966 for July.

Check out the top 30 for this month below!