The Korean Business Research Institute has revealed this month’s brand reputation rankings for rookie idol groups!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various rookie idol groups, using big data collected from August 3 to September 3. Only idols who debuted in 2023 or later were considered for the rankings.
RIIZE topped the list for September with a brand reputation index of 1,526,401, marking a 5.10 percent increase in their score since last month. High-ranking phrases in their keyword analysis included “BOSS RIIZE,” “Japan tour,” and “BRIIZE,” while their highest-ranking related terms included “variety show,” “concert,” and “sold out.” The group’s positivity-negativity analysis also revealed a score of 84.11 percent positive reactions.
Meanwhile, TWS took second place for the month with a brand reputation index of 1,371,512.
KISS OF LIFE rose to third place with a brand reputation index of 1,002,046, marking a 1.18 percent increase in their score since August.
tripleS ranked fourth for September with a brand reputation index of 763,394, while ZEROBASEONE came in at a close fifth with a score of 738,876—marking a 22.15 percent rise in their score.
Check out the top 30 for this month below!
source: Soompi