September Boy Group Member Brand Reputation Rankings Announced 2023

Sep 15, 2023

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 716 boy group members, using big data collected from August 16 to September 16.

BTS’s Jungkook topped the list for the third consecutive month with a brand reputaiton index of 4,322,719. High-ranking phrases in his keyword analysis included “Seven,” “ARMY,” and “Billboard,” while his highest-ranking related terms included “record,” “dominate,” and “surpass.” Jungkook’s positivity-negativity analysis also revealed a score of 87.42 percent positive reactions.

BTS’s V came in at a close second with a brand reputation index of 4,247,789, marking an 8.67 percent increase in his score since last month.

Meanwhile, Wanna One’s Kang Daniel rose to third place with a brand reputation index of 3,440,712 for September.

BTS’s Jimin took fourth place on the list with a brand reputation index of 3,140,089, while ASTRO’s Cha Eun Woo rounded out the top five with a brand reputation index of 2,762,739.

Check out the top 30 for this month below!