September Boy Group Brand Reputation Rankings Announced 2024

Sep 13, 2024

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from August 14 to September 14.

SEVENTEEN held onto their spot at the top of the list this month with a brand reputation index of 3,330,977. High-ranking phrases in the group’s keyword analysis included “CARAT,” “Lollapalooza,” and “Jeonghan,” while their highest-ranking related terms included “participate,” “positive reviews,” and “enlist.” SEVENTEEN’s positivity-negativity analysis also revealed a score of 91.20 percent positive reactions.

Stray Kids took second place for September with a brand reputation index of 1,906,672, while SHINee ranked third with a score of 1,645,894.

THE BOYZ claimed fourth place with a brand reputation index of 1,408,457, and BTS came in at a close fifth with a score of 1,377,380.

Check out the top 30 for this month below!