The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 730 boy group members, using big data collected from May 15 to June 15.
BTS’s Jin shot to the top of this month’s list after seeing a massive 203.52 percent increase in his brand reputation index since May, bringing his total score to 3,835,261 for June. High-ranking phrases in his keyword analysis included “free hug,” “ARMY,” and “fan meeting,” while his highest-ranking related terms included “discharge,” “thankful,” and “congratulate.” Jin’s positivity-negativity analysis also revealed a high score of 95.07 percent positive reactions.
ASTRO’s Cha Eun Woo took second place with a brand reputation index of 3,604,710, marking a 24.97 percent rise in his score since last month.
BTS’s Jimin rose to third place after seeing a 25.64 percent increase in his brand reputation index, which came out to 2,258,664 for June.
Wanna One’s Kang Daniel came in at a close fourth with a brand reputation index of 2,257,140, marking a 37.46 percent rise in his score since May.
Finally, BTS’s Jungkook rounded out the top five with a brand reputation index of 1,898,925, marking a 33.80 percent increase in his score.
Check out the top 30 for this month below!
source: Soompi