IU's "Palette" Becomes Her 2nd MV To Hit 200 Million Views

Aug 17, 2024

IU has hit the 200 million mark for the second time on YouTube!

Not long after 9 p.m. KST on August 17, IU’s music video for her 2017 hit “Palette” featuring BIGBANG’s G-Dragon surpassed 200 million views on YouTube, making it her second music video to do so after “BBIBBI.”

IU's

IU first released the music video for “Palette” on April 21, 2017 at 6 p.m. KST, meaning that it took just over 7 years, 3 months, and 27 days to reach the milestone.

Congratulations to IU!

Watch the iconic music video for “Palette” again below: