Actor Brand Reputation Rankings Announced 2024

May 3, 2024

The Korean Business Research Institute has revealed this month’s brand reputation rankings for actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas, movies, or OTT content released between March 29 and April 29.

Kim Soo Hyun, whose recent drama “Queen of Tears” set a new record for the highest drama ratings in tvN history, topped this month’s list with a brand reputation index of 11,625,568.

ASTRO’s Cha Eun Woo took second place with a brand reputation index of 7,762,794, while Ma Dong Seok followed in third place with a score of 7,200,487.

Byeon Woo Seok came in at a close fourth with a brand reputation index of 7,195,187 for May, while Kim Ji Won rounded out the top ffive with a score of 7,032,907.

Check out the top 30 for this month below!